Returns are Free, and accepted up to 30 days from purchase. 100% Risk Free Purchase.
Adding product to your cart
Helps equalize porosity for instant uniform toning
Helps reduce brassiness
Leaves curls vibrant, nourished, bouncy and shiny
Highlights
Good for: Color Care
Good for: Frizz
Curl-enhancing
Increased shine
Vegan
How to use
Use DevaCurl's "scrub in/scrub out" method: Evenly distribute through wet curls and scrub in to scalp with fingertips.
For maximum toning, leave in 2-3 minutes.
Scrub out while rinsing thoroughly.
Follow with your favorite One Condition.
Use every 2-3 washes or as needed, alternating with your regular cleanser.
For a deeper cleanse, use Buildup Buster.
Keep out of the reach of children.
In the event of contact with eyes, rinse thoroughly with water.
Ingredients
Aqua/Water/Eau, Behentrimonium Chloride, Stearyl Alcohol, Cetyl Alcohol, Glycerin, Isododecane, Isopropyl Palmitate, Ceteareth-20, Cetrimonium Chloride, Disodium Edta, Ethylhexylglycerin, Panthenol, Polyquaternium-39, Stearalkonium Chloride, Tocopherol, Phenoxyethanol, Sodium Benzoate, Parfum/Fragrance, Alcohol, Benzyl Salicylate, Linalool, Ext. Violet 2 (CI 60730). As is common in the hair care industry, from time to time DevaCurl may update certain ingredients, such as preservative systems or fragrance, to improve quality, enhance the performance of the product, or to comply with the latest regulatory requirements. You should always check the product's packaging for the most up to date and accurate ingredient information. DevaCurl products go through rigorous testing and adhere to all relevant cosmetics regulations for product safety before they reach the market.
Save time and money when you airshop.
Free same-day delivery*
Need something fast? We’ve got you covered! Enjoy ultra-fast delivery across all of Airshop.
Applies to Chicago Metro Area*
Free and easy returns
Free return and full refund if your product is not what you expected.
Personalized consultations
Enjoy virtual consultations with beauty experts to get the perfect product for you! Schedule now.
Try before you buy
Try up to 5 items for free, and only get charged for what you keep. Restrictions apply.
If you have color-treated curls, DevaCurl's non-lathering NO-POO BLUE Anti-Brass Zero Lather Toning Cleanser, with its Smart Porosity Neutralizing Complex, helps equalize porosity for instant uniform toning that helps reduce brassiness. It leaves curls vibrant, nourished, bouncy and shiny.
Gently cleanses & rinses clean from hair with no buildup and improves manageability and combability, Gives color-treated curls ultimate curl flexibility, Maintains moisture, hydrate & smoothes curls, Encourages curl shape & definition.
I remember when I first got Diva Curl, it was new and I bought it from a salon. I spent this much on a large bottle with a pump. Now they charge this much for a bottle that fits in the palm of my hand? It’s good but not THAT good. I’m sorry but I’m moving on.
This product was reviewed on devacurl.com
S
Sandra A.
No Poo Blue
This product really takes all the brassiness out and I love all the Deva Curl products.
This product was reviewed on devacurl.com
C
Cynthia H.
Just started
I have a shock of white/gray in the front that I wanted to brighten. A little concentrated, so I mix a little no-poo shampoo with it.
This product was reviewed on devacurl.com
S
Sondra M.
Repackage….please
I have been a Deva girl for over 20 years. I love the products. However, my hands are ridden with arthritis these days. I struggled to get any product out of the bottle, even with 2 hands. Can you make pumps for all of your products, for us not so young but loyal folks?
This product was reviewed on devacurl.com
R
Raquel B.
Product was damaged as well
I just opened my package today and this protection seal was damaged and must of came open in the mail because the entire box was covered in blue shampoo I am also going to reach out to customer service representative tomorrow and see if there is anything that can be done as for this was the second most expensive product I purchased and I’m so disappointed because I am not getting my full product now I believe there might be some left over inside to try this product however I will only be able to get two or three washes out of entire container
This product was reviewed on devacurl.com
K
Kehinde A.
Old product is better
Old product is better
This product was reviewed on devacurl.com
Y
Yara
Brassy no more
I recently dyed my hair with blonde highlights and an overall light brown shade & I really wanted to find a shampoo that would keep all the natural curls intact along with helping them stay toned. Deva Curl gifted me this product & I have been using it for about 2 weeks & it’s doing it’s job. My hair looks fresh & it smells amazing.
This product was reviewed on devacurl.com
c
colormepurple
Great product!
I have never used a blue toning cleanser, only purple. I am so glad I was chosen to use this product from DevaCurl. It was complimentary from DevaCurl to try for an honest review. Such a game changer. My hair is naturally black, with curls. I do bleach my hair and love to go blonde. Brassy does come with not being a natural blonde, unfortunately. I usually touch up my blond every 4 months with a professional but to keep my hair refresh I rely on these types of products. I absolutely love how the cleanser tones down the brassyness then leaves my hair ashy. Goes on smoothly, and won't leave your hands stained. The only thing I did not like is the bottle it comes in. It is really hard to squeeze the cleanser out and when you over squeeze it comes out all around the lid. But it doesn't bother me, I've learned to just pop the whole cap off and am able to squeeze the cleanser out. Over all great for blonde hair and tones my hair down.
This product was reviewed on devacurl.com
C
Cinderella A.
Love the formula
Gifted by DevaCurl this product worked well. It was a nice no poo hair wash. It has a pleasant smell and I had no adverse reactions to its formula. I think it cleaned my hair well and left it clean and shiny.
This product was reviewed on devacurl.com
i
irisrubi
For brunettes
My hair is brown, but the color will lean towards red/brassy, so I decided to give it a try to this toning cleanser to help eliminate some of the brassiness, I can see a slight improvement after a couple times using it, I can’t use it too often because it dries out my hair more than expected (I already have dry hair).
Product has been added to your wishlist You can view your wishlist by creating account or logging-in an existing account. Please create account/login through {{ customer_email }} email