Mixed feelings. It is gradual and has the Coola high-quality. It also is absorbed by spots, freckles, other irregularities. Just not for the people who don’t want to deal with it (me). Still love you, though ;-)

This product was reviewed on coola.com

The color of this tanner serum was ok. I used the brush to apply and that worked well. Unfortunately, it rubbed off from wearing shoes and looked terrible alone my ankles. The day after I applied it, I wore a bathing suit, and it got all over the inside of the bathing suit and did not wash out. I had better luck with the tanner face serum.

This product was reviewed on coola.com

I’ve been adding it to the tanning lotion for an extra boost. I love it!

This product was reviewed on coola.com

I am in love with this tanner! It doesn't streak. It moisturizes and leave a subtle glow. It's a gradual tan but already my skin has a soft golden tan. It smells good. Not too strong, but a nice summer fragrance.

This product was reviewed on coola.com

This is a nice product, but the dry oil far beats it. I'm super pale, and it takes a lot of this product and several applications to notice any difference. I don't love the smell. I think as far as ease of application and turn out the dry oil is the clear winner.

This product was reviewed on coola.com

Very pleased with this product so far ... I have used it for just a couple Of weeks

This product was reviewed on coola.com

This body serum smelt great but wasn't overpowering. I love how it applies so easily to my body.

This product was reviewed on coola.com

This gives you a very natural looking glow and tan, which was exactly what I was hoping for! I'm pretty pale normally, so I didn't want anything super drastic. This gives you a very healthy, glowy tan without looking fake.

This product was reviewed on coola.com

I'm loving this body serum! The perfect amount of sparkle and tint to make my body look sun kissed bronzed. I ended up buying the kabuki brush as well to help with the application and I'm so glad I did! The combination of the serum formula added with the brush is the perfect duo. Will definitely be making this selection again when I run out!

This product was reviewed on coola.com

This stuff is AMAZING! It eliminates the hassle of having to apply self tanner and let it sit overnight, doesn't leave that strong potent metalic like smell (although there is a faint odor upon first application, not unpleasant though), and goes on streak free. This stuff is the real deal. Plus the Kabuki body brush is a MUST - it has the softest bristles ever and makes application oh so smooth!

This product was reviewed on coola.com