A mascara inspired by hair rollers, this super-curling and lifting mascara gives a sexy, wide-eyed look.
Its patent-pending Hook 'n' Roll brush features tiny custom-designed hooks to catch, lift, and curl even short and straight lashes.Roller Lash not only lifts and super-curls, but this instant curve-setting formula holds for 12 hours, is easy to remove, and contains provitamin B5 and serine, known for their lash-conditioning benefits.
I naturally have really long lashes, but they're blonde…. this mascara allows me to throw a couple coats on without clumping while still lengthening and adding fullness. I've recommended it to lots of my friends too!
This product was reviewed on benefitcosmetics.com
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NurseLauren
The Best Mascara Ever
I have really long lashes so my goal isn't to always lengthen but more to have equal parts a little extra length + a little extra volume. And I've accomplished it over the years but had to play some games to get there between letting the mascara I was using dry out a bit, using primer, etc. I've really had to master the best mascara I could find. Well move over all other mascaras + bow down to the master. I don't know how this doesn't have five star ratings across the board because it's truly the best mascara I've ever used. I don't really need to play with it, it doesn't clump, + it easily lengthens + volumizes my eyelashes. I got it as a sample, I've only used it three times + I'm already buying a full size for both my mum + myself. AND my chiropractor, who's a casual beauty + does hardly anything to look gorgeous even asked me immediately what the heck I did to my eyelashes + said she needed it NOW. It literally looks like I'm wearing falsies without looking overdone. I've literally been searching my whole life for a mascara that does what this one accomplishes.
This product was reviewed on benefitcosmetics.com
L
Love Lashes
Best Mascara EVER!
I have very short lashes and this product makes it look like I have long full lashes! I will never use anything else!!!
This product was reviewed on benefitcosmetics.com
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Puncturedwings
FIX THE BRUSH TO LID CONNECTION - PLEASE
I'm a regular user of this mascara - it's my go-to, but I'm about to switch, because I've had the same problem as many others on here, the lid to brush connection is awful! It has come loose and popped off on at least 3 tubes of this mascara. It's not a bad batch, it's a bad design.
I've managed to mitigate the problem with some super glue - but no telling how long that will last. It's also super frustrating when it actually happens, because you'll just be putting mascara on your eyelashes or trying to get it out of the tube and the wand will just pop off.
This product was reviewed on benefitcosmetics.com
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Lauren
Broken wands!!
I've been a dedicated fan of this mascara for years. But the last 4 mascaras I've purchased have all broken!!! Why? Has the manufacturing changed? Why is the applicator so weak? Seriously frustrated. I don't want to use another brand but I feel I'm wasting my money now... and getting dirty hands each time I try to fix the wand!!
This product was reviewed on benefitcosmetics.com
B
BettyNobles
Does what it says on the tin
I have short fairly sparse lashes and this mascara really helps to open up my eyes and give my lashes definition. Definitely lengthens and curls. I know you are not supposed to but I can even use my lash curlers once this has been applied for extra curl and it does not stick or pull my lashes out, I do this gently of course. The curled brush really grips the lashes.
This product was reviewed on benefitcosmetics.com
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Maddy
amazing product
I was trying to find a good mascara and I'm so glad I got this. A lot of mascara products make my eyelashes clump together but this helps keep them looking unclumpy and long. It's super easy to remove too.
This product was reviewed on benefitcosmetics.com
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Jpsma
Where have you Ben all my life?
This is the best mascara I have ever used. I'm 61 yrs old and I wish I'd had this one all my makeup days!! Only drawback...doesn't stay curled up all day on me.
This product was reviewed on benefitcosmetics.com
A
Amie333
not bad
So let me start by saying I have long but stick straight lashes and if i want curl, it'll be me and my eyelash curler in front of the mirror for half an hour. I have used every mascara invented and finally gave up and got extensions. I am currently taking a break from them to give my eyelashes a rest so I've had to go back to mascara. I was glad to hear Benefit came out with rollerlash and it was the first thing I bought after removing my extensions. Curling is the best I've seen...but that's not saying much, just look at the pic. But it is the best I've used without an eyelash curler. As far as clumping, it's awesome. I didn't need to use anything to separate my lashes which is usually a problem.
This product was reviewed on benefitcosmetics.com
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Pooh
Opens my Eyes
This came in my Birchbox and I absolutely love it. Opens my big ole eyes and beautifies my face. Will purchase once released.
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